CUE Art Foundation welcomes author, business analyst and ReD Associates partner Christian Madsbjerg for the final event in the 2014-15 series, If it's not work it must be play: discussions on the state of work in the arts.  Famous for their strategy work with companies such as LEGO, Intel, Samsung, and Adidas, ReD Associates approaches business challenges with a methodology that employs tools and theories from the human sciences - anthropology, sociology, philosophy and psychology.  In a dialogue focusing on the challenges of creative practice, Madsbjerg will discuss his methodology and share his perspectives on the problems of business in the arts.  From the deepened perspective of human behavior and a view of implicit cultural attitudes, we will attempt to define long term strategies for the arts community, and answer the question: is it work, or is it play?

New York has long been a center for art and cultural activity of international and historic significance.  As NYC residents and independent businesses are pushed out of neighborhoods by rising rents, the art community is quickly losing access to work space and the infrastructure needed for production and the transfer of ideas.  Can New York City remain a hub for artists and creative businesses? Are there measures that can be taken to protect neighborhoods from displacement? The Artist Studio Affordability Project will discuss their activism and ways that artists can strengthen their claim to space in New York.